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forma./For trainers

Built for the independent trainer.

You're the coach, the scheduler and the person chasing payments. forma. takes the last two off you.

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01Your week

Same clients. Less admin.

Without forma.

Tools and chaos

  • Too much admin
  • Manually updating programmes
  • Chasing check-ins
  • Clients forgetting to log
  • Switching between apps
  • Payment admin

With forma.

One place

  • Everything in one place
  • Automated admin and reminders
  • More time for what matters
  • Check-ins and workouts logged where you can see them
  • Payments collected automatically
  • A business you can read at a glance

02Moving over

Keep what works. Move the rest.

Switching shouldn't mean starting again.

Bring your clients

Import your client list by CSV, or connect existing spreadsheets during onboarding.

Keep WhatsApp

Keep chatting where you already do. forma. handles programmes, payments and tracking alongside it.

Works in the browser

Clients log workouts and check in through the web, from any device. An iOS app is coming soon.

No lock-in

Cancel your subscription at any time from your account settings.

03Which plan

Start where you are. Grow from there.

Starter · £19/month

Building your roster

Up to 15 active clients, with the programme builder, progress tracking, automated reminders, payments and bookings.

See Starter

Professional · £49/month

Established and scaling

Up to 50 active clients, plus advanced analytics, custom branding and priority support.

See Professional

Coaching with a team? The Business plan adds team management and permissions. Talk to us

04FAQ

Trainers ask. We answer.

Can I import my existing clients?
Yes — bring in your client list via CSV import, or connect existing spreadsheets during onboarding.
What happens if I already use WhatsApp?
Keep using WhatsApp for chat. forma. handles programmes, payments and tracking alongside it.
Can clients use forma. on their phone?
Yes. forma. works as a mobile-friendly web app, so clients can log workouts and check in from any device. An iOS app is coming soon.
Do clients need to download an app?
No download is required. Clients access everything through the web on any device, and an iOS app is coming soon.

See forma. running on your own data.

Book a short call and we'll walk you through it.

Book a demo